{"id":1204,"date":"2016-03-18T10:39:03","date_gmt":"2016-03-18T09:39:03","guid":{"rendered":"http:\/\/marret.co\/?p=1204"},"modified":"2016-07-08T22:13:55","modified_gmt":"2016-07-08T21:13:55","slug":"une-exposition-babyfil","status":"publish","type":"page","link":"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/une-exposition-babyfil\/","title":{"rendered":"Une exposition Babyfil"},"content":{"rendered":"<p>En 2013, le Mus\u00e9e de la Chemiserie et de l&rsquo;\u00c9l\u00e9gance masculine d&rsquo;Argenton-sur-Creuse a mis \u00e0 l&rsquo;honneur les produits Babyfil &#8211; la principale marque de mode enfantine des \u00c9tablissements Gravereaux \u2013 en y tenant une exposition.<\/p>\n<p><strong><em>Babyfil, une mode enfantine argentonnaise<\/em><\/strong><\/p>\n<p><a href=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"4405\" data-permalink=\"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/une-exposition-babyfil\/babyfil-affiche-3_wp-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?fit=1065%2C1575&amp;ssl=1\" data-orig-size=\"1065,1575\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Babyfil affiche-3_wp\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?fit=203%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?fit=640%2C947&amp;ssl=1\" class=\"wp-image-4405 alignleft\" src=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?resize=251%2C372&#038;ssl=1\" alt=\"Babyfil affiche-3_wp\" width=\"251\" height=\"372\" data-wp-pid=\"4405\" srcset=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?resize=692%2C1024&amp;ssl=1 692w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?resize=203%2C300&amp;ssl=1 203w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?resize=768%2C1136&amp;ssl=1 768w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?resize=800%2C1183&amp;ssl=1 800w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?resize=406%2C600&amp;ssl=1 406w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/Babyfil-affiche-3_wp.jpg?w=1065&amp;ssl=1 1065w\" sizes=\"auto, (max-width: 251px) 100vw, 251px\" \/><\/a><\/p>\n<p>La SOGEC, entreprise de confection dirig\u00e9e par Jean-Ren\u00e9 Gravereaux, est plus connue sur le territoire local pour la fabrication de chemises pour hommes sous la marque Triplefil. Or, l&rsquo;entreprise familiale Gravereaux, dont le si\u00e8ge \u00e9tait situ\u00e9 \u00e0 Boulogne\/Seine, avait lanc\u00e9 dans les ann\u00e9es d&rsquo;apr\u00e8s-guerre, une ligne pour enfant \u00ab Babyfil \u00bb. Une partie de la fabrication \u00e9tait effectu\u00e9e \u00e0 Argenton\/Creuse.<\/p>\n<p>Cette exposition, en hommage aux fondateurs du mus\u00e9e, nous emmenait dans le monde de la mode enfantine des ann\u00e9es 1950 \/1960 autour de la marque\u00a0<strong>Babyfil<\/strong>.<\/p>\n<p><iframe loading=\"lazy\" title=\"Expo Babyfil\" src=\"https:\/\/player.vimeo.com\/video\/78638000?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe><\/p>\n<p style=\"text-align: left;\"><a href=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?ssl=1\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"4402\" data-permalink=\"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/une-exposition-babyfil\/2013-02-28-lecho-du-berry-expo-babyfil_wp\/\" data-orig-file=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?fit=1181%2C908&amp;ssl=1\" data-orig-size=\"1181,908\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"2013-02-28 L&amp;rsquo;\u00c9cho du Berry &amp;#8211; Expo Babyfil_wp\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?fit=300%2C231&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?fit=640%2C492&amp;ssl=1\" class=\"alignnone size-large wp-image-4402\" src=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?resize=640%2C492&#038;ssl=1\" alt=\"2013-02-28 L'\u00c9cho du Berry - Expo Babyfil_wp\" width=\"640\" height=\"492\" data-wp-pid=\"4402\" srcset=\"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?resize=1024%2C787&amp;ssl=1 1024w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?resize=300%2C231&amp;ssl=1 300w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?resize=768%2C590&amp;ssl=1 768w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?resize=800%2C615&amp;ssl=1 800w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?resize=600%2C461&amp;ssl=1 600w, https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/07\/2013-02-28-L%C3%89cho-du-Berry-Expo-Babyfil_wp.jpg?w=1181&amp;ssl=1 1181w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p style=\"text-align: center;\">~~~<\/p>\n<p>Le mus\u00e9e poss\u00e8de peu de v\u00eatements de gar\u00e7ons ou filles dans ses collections et il est donc \u00e0 la recherche de tout article de cette marque. Un appel a \u00e9t\u00e9 lanc\u00e9 pour trouver des v\u00eatements ou des publicit\u00e9s Babyfil chez des particuliers. Contact : Nathalie Gaillard, par t\u00e9l\u00e9phone au\u00a002 54 24 34 69 ou par\u00a0<a href=\"mailto:musee-chemiserie@wanadoo.fr\" target=\"_blank\">courriel<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En 2013, le Mus\u00e9e de la Chemiserie et de l&rsquo;\u00c9l\u00e9gance masculine d&rsquo;Argenton-sur-Creuse a mis \u00e0 l&rsquo;honneur les produits Babyfil &#8211; la principale marque de mode enfantine des \u00c9tablissements Gravereaux \u2013 en y tenant une exposition. Babyfil, une mode enfantine argentonnaise &hellip; <a href=\"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/une-exposition-babyfil\/\">Continuer la lecture <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2766,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"ngg_post_thumbnail":0,"jetpack_post_was_ever_published":false,"footnotes":""},"class_list":["post-1204","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P7ERyi-jq","jetpack-related-posts":[{"id":2922,"url":"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/babyfil-a-cholet\/","url_meta":{"origin":1204,"position":0},"title":"Babyfil&#8230; \u00e0 Cholet","author":"marretgravereaux","date":"21 mai 2016","format":false,"excerpt":"Le Mus\u00e9e du Textile de Cholet tenait, du 3\u00a0d\u00e9cembre 2011 au 18 mars 2012, une exposition sur la mode enfantine sous le th\u00e8me \u00ab\u00a0\u00c0 fleur de peau\u00a0\u00bb. \u00c0 cette occasion et en collaboration avec le Mus\u00e9e de la Chemiserie et de l'\u00c9l\u00e9gance masculine d\u2019Argenton-sur-Creuse, il pr\u00e9sentait quelques produits et documents\u2026","rel":"","context":"Article similaire","block_context":{"text":"Article similaire","link":""},"img":{"alt_text":"\u00c0 fleur de peau - carte exposition_wp","src":"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/05\/%C3%80-fleur-de-peau-carte-exposition_wp.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2766,"url":"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/","url_meta":{"origin":1204,"position":1},"title":"Babyfil","author":"marretgravereaux","date":"19 mai 2016","format":false,"excerpt":"\u00c0 la fin de la Seconde Guerre mondiale, les \u00c9tablissements Gravereaux veulent diversifier leur production. Apr\u00e8s les cols et les chemises pour hommes, fabriqu\u00e9s principalement depuis vingt ans sous la marque\u00a0Triplefil, apr\u00e8s les v\u00eatements pour dames, largement produits et vendus pendant la guerre, la Maison Gravereaux d\u00e9cide de se lancer\u2026","rel":"","context":"Article similaire","block_context":{"text":"Article similaire","link":""},"img":{"alt_text":"Robe b\u00e9b\u00e9 1-1","src":"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/05\/Robe-b%C3%A9b%C3%A9-1-1-2007-33_018_wp-1024x672.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":4413,"url":"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/babyfil-la-publicite\/","url_meta":{"origin":1204,"position":2},"title":"Babyfil, la publicit\u00e9","author":"marretgravereaux","date":"8 juillet 2016","format":false,"excerpt":"Les \u00c9tablissements Gravereaux se sont lanc\u00e9s dans la fabrication et la commercialisation des v\u00eatements pour enfants pendant la Seconde Guerre mondiale; mais ce n\u2019est qu\u2019\u00e0 partir des ann\u00e9es 1950 que la mode enfantine y a pris autant d\u2019importance, occupant, \u00e0 certains moments, plus de deux cents employ\u00e9s \u00e0 la fabrication\u2026","rel":"","context":"Article similaire","block_context":{"text":"Article similaire","link":""},"img":{"alt_text":"Chemise 2-3 (2011-22 _011)_wp","src":"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/03\/Chemise-2-3-2011-22-_011_wp-997x1024.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2901,"url":"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/babyfil-des-buvards-sur-lhistoire-de-lautomobile\/","url_meta":{"origin":1204,"position":3},"title":"Babyfil &#8211; des buvards sur l&rsquo;histoire de l&rsquo;automobile","author":"marretgravereaux","date":"21 mai 2016","format":false,"excerpt":"En faisant imprimer et en distribuant des buvards sur le th\u00e8me de La belle histoire de l'automobile, les \u00c9tablissements Gravereaux visent bien s\u00fbr \u00e0 faire conna\u00eetre la marque Babyfil aupr\u00e8s des gar\u00e7onnets, plus port\u00e9s vers la voiture que les fillettes (\u00e0 qui sont destin\u00e9s des buvards sur l'histoire du costume);\u00a0en\u2026","rel":"","context":"Article similaire","block_context":{"text":"Article similaire","link":""},"img":{"alt_text":"Babyfil, Buvard - S Automobile 01-S (1769)_wp","src":"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/05\/Babyfil-Buvard-S-Automobile-01-S-1769_wp.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2898,"url":"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/babyfil-des-buvards\/","url_meta":{"origin":1204,"position":4},"title":"Babyfil &#8211; des buvards","author":"marretgravereaux","date":"21 mai 2016","format":false,"excerpt":"Les \u00c9tablissements Gravereaux ont \u00e9mis environ une trentaine de buvards pour faire la promotion des produits Babyfil. Les premiers (sur cette page) ont \u00e9t\u00e9 produits individuellement. Plus tard, ils\u00a0choisissent d'en \u00e9mettre deux s\u00e9ries \u00e0 th\u00e8mes : l'une, pour les gar\u00e7ons porte sur\u00a0La belle Histoire de l'automobile, alors que l'autre, destin\u00e9e\u2026","rel":"","context":"Article similaire","block_context":{"text":"Article similaire","link":""},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2895,"url":"https:\/\/lesgravereaux.marret.co\/index.php\/les-etablissements-gravereaux\/les-produits-des-etablissements-gravereaux\/babyfil\/babyfil-des-decoupages\/","url_meta":{"origin":1204,"position":5},"title":"Babyfil &#8211; des d\u00e9coupages","author":"marretgravereaux","date":"21 mai 2016","format":false,"excerpt":"Pour promouvoir les produits Babyfil, les \u00c9tablissements Gravereaux ont fait imprimer et distribuer pr\u00e8s d\u2019une trentaine de buvards diff\u00e9rents, dont deux s\u00e9ries, l'une\u00a0visant particuli\u00e8rement les gar\u00e7onnets, sur l\u2019histoire de l'automobile, et, l'autre, pour les fillettes sur la mode \u00e0 travers les temps. Mais ils font \u00e9galement\u00a0produire et diffuser un jeu\u2026","rel":"","context":"Article similaire","block_context":{"text":"Article similaire","link":""},"img":{"alt_text":"Babyfil - Jeu \u00e0 d\u00e9couper c1 (1954)_wp","src":"https:\/\/i0.wp.com\/lesgravereaux.marret.co\/wp-content\/uploads\/2016\/05\/Babyfil-Jeu-%C3%A0-d%C3%A9couper-c1-1954_wp-709x1024.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/lesgravereaux.marret.co\/index.php\/wp-json\/wp\/v2\/pages\/1204","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lesgravereaux.marret.co\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lesgravereaux.marret.co\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/lesgravereaux.marret.co\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lesgravereaux.marret.co\/index.php\/wp-json\/wp\/v2\/comments?post=1204"}],"version-history":[{"count":0,"href":"https:\/\/lesgravereaux.marret.co\/index.php\/wp-json\/wp\/v2\/pages\/1204\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/lesgravereaux.marret.co\/index.php\/wp-json\/wp\/v2\/pages\/2766"}],"wp:attachment":[{"href":"https:\/\/lesgravereaux.marret.co\/index.php\/wp-json\/wp\/v2\/media?parent=1204"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}